WhatsApp + Airtable Client Orders System

Analysis

Mapped where requests came in, who owned them, and where they were lost between chat and delivery.

System built

WhatsApp-integrated Airtable system capturing requests, status, source, and ownership.

Before

Requests buried in chat threads.

After

A structured pipeline with status and ownership on every request.

Business outcome

Reduced response time and improved lifecycle visibility for incoming customer work.

Customer outcome

Customers experienced faster acknowledgement and consistent updates on their requests.